TCBF / LANDING PAGE CONCEPTDesign preview · checkout disabled

For college students & new grads

Get your foot
in the door.
Then build
your future.

You know you have potential. Now give yourself a plan.

Find roles worth going after. Show employers why your experience matters. Bring it to life in the interview—and start strong once you get there.

Short lessons. Working tools. Someone to ask.

Illustrative scene of a young professional arriving in an office lobby
The long game starts here

Your first role.
Not your last move.

A note from Annie01 / ORIGIN

The question that
changed my resume.

Why I built TCBF

I had the education.
I was still
playing catch-up.

I’m Annie. I was a liberal arts econ major, rewriting my resume and sending application after application. I knew I had potential. I just didn’t know how to make the whole process work.

My uncle had me using the employer’s words and quantifying what I’d done. Then a McKinsey alum at my school read my resume and asked, “So what?”

That question stayed with me. What did I actually do? Why did it matter? And how was I going to make someone else see it?

“I had my uncle.
A lot of students don’t have anyone.”

This is the playbook I had to piece together myself.

Annie Creator, The Career Breakthrough Formula

A little of what we’ll do together

Same experience.
Now you can see the value.

A resume can list everything you’ve done and still leave an employer asking, “So what?” This is where we start getting specific.

THE A2I FORMULA

Action
to impact.

What did you do?
What was your part?
What happened because of it?

Don’t make them
translate.

Resume Power Builder / Teaching exampleNot a student testimonial
A TASK, WITHOUT THE STORY

“Assisted customers with questions about the insurance claim process.”

What did you handle yourself? What happened next? We ask before adding detail.

A strong example does not need a number. Use specific actions and truthful outcomes you can explain. The figures above are fictional teaching details, not a result AI can assume.

Then we take that same experience into the interview.
You already know the story. Now you know how to tell it.

The full course

Stop hoping.
Start reverse-engineering.

We start with the result you want and work backward through the requirements. Then we take the first step. That’s R²—and it runs through the whole course.

Illustrative scene of a student reflecting and writing in a notebook01

First, we go inside.

Identity
Calibration

What do you want? What matters to you? Maybe it’s your first car. Maybe it’s work that takes you somewhere new. Put it on paper, then build a plan you can start.

Vision · Values · Your roadmap
Illustrative scene of a student researching and taking notes beside a laptop02

Then we get specific.

Precision
Discovery

Find roles and companies that fit. Use AI and your own research to explore. Then turn your experience into a resume—and a cover letter when it adds something—that makes sense to the employer.

Perfect Fit · Search · Your story
Illustrative scene of a candidate explaining an idea in an interview03

Now bring it to life.

Breakthrough
Execution

Tell your stories. Ask good questions. Follow up. And when you land the role, start building your first 90 days and the longer-term future you came here for.

Interview · Follow-up · Start strong
See the course roadmap
PHASE ONE

Build your direction

Module 0 — Breakthrough Mindset
Welcome + Course Orientation · The R² Method · The TCBF Roadmap

Module 1 — Chart Your Own Path
Core Values Alignment · Strategic Career Planning · Recruiting Timelines

PHASE TWO

Find it. Show your value.

Module 2 — Unlocking Powerful Opportunities
Define Your Perfect Fit · AI-Powered Role Discovery

Module 3A — Tell Your Best Story: Resume
Resume Psychology · The A2I Formula · Resume Positioning

Module 3B — Tell Your Best Story: Cover Letter
Strategic Cover Letters

PHASE THREE

Put it into practice

Module 4A — Master the Interview
Confident Communication · Think Like a Hiring Manager · STAR Stories

Module 4B — Close the Loop
Strategic Follow-Up

Module 5 — Start Strong
Your First 90 Days · Building Professional Capital

Your Career Readiness Toolkit

You build it.
You keep
using it.

We’re not stopping at a notebook of inspiration. You’re going to do the work as you go—and leave with five things you can actually use.

That’s what I want
01

Clear Career Direction

Your values, Perfect Fit criteria, and a roadmap for the roles you want to explore.

02

Professional Resume and Story

Your real experience, translated into specific evidence an employer can understand.

03

Strategic Job Search System

A Target Role Command Center for promising opportunities, priorities, deadlines, and next steps.

04

Power Interview Communication Skills

Prepared STAR stories, questions worth asking, and practice bringing your experience to life.

05

Comprehensive Career Readiness Plan

Your first 90 days, a WIN List, and a one-, three-, and five-year direction to keep building toward.

Illustrative scene of a professional listening and taking notes during a meeting

The part after the offer

Getting hired
is the
starting line.

Companies give you onboarding. You create your growth path.

Learn what success looks like. Take initiative. Deliver. Keep track of the wins before you need them for the next conversation.

30Learn the terrain
60Start contributing
90Build ownership

Build the plan around your role and your manager’s expectations.

Work on it with Uncle JohnPrototype
Your rough notes

“I was treasurer for our club and helped with events.”

Uncle John

You’ve got two things here. Let’s take treasurer first.

What did you do as treasurer, week to week?

Your answer

“I kept the budget spreadsheet, collected dues and reimbursed supply purchases.”

A line to edit and approve

Kept the club’s budget spreadsheet, collected member dues and reimbursed supply purchases.

Is that what you did? Could you explain it in an interview?

Static excerpt adapted from the approved workspace prototype. Sample content; no live AI or editing in this preview.

Meet Uncle John

The course.
The tools.
Someone to ask.

My uncle was the person I could ask when I didn’t know what to do next. That’s why the companion to this course is named Uncle John.

Uncle John helps you put the method to work. Bring rough notes from a job, club or class project. He helps you work through what happened, your part and what came of it—one question at a time. You edit and approve the words.

Bring rough notesWork through your experienceMake the words yours

And yes, we use AI throughout the course. You’ll learn to give it context, question what comes back, and use the parts that actually help.

Learn in the course. Put it into practice with Uncle John. The lessons explain the method; the workspace helps you apply it to your own experience.Lessons live in Thinkific, with Uncle John in a separate app. Your planned purchase includes one year of access to both. Final sign-in and access instructions will be confirmed before enrollment opens.

Your next move

Bring the ambition.
Let’s give it
a plan.

This is for the student or new grad who knows they have potential—and is ready to do something with it.

You don’t need a perfect pedigree. Bring your real experience, your questions, and the willingness to work through the steps.

“I get straight to the point,
so let’s get going.”

— Annie
The Career Breakthrough FormulaPROPOSED FOUNDING PRICE
$297

Planned one-time purchase · one year of course and app access

Here’s what’s inside

  • The full TCBF video course
  • Career tools, planners, and editable templates
  • Worked resume and interview examples
  • Company Directory + Recruiting Timeline Guide
  • Follow-Up Vault + Managing Up resource
  • Uncle John AI course companion

Design preview — checkout is not connected.

Your planned access · details before launch
Price
$297 planned founding price
Lessons & sign-in
Thinkific lessons + separate Uncle John app; final access instructions pending
Course access
One year
Uncle John access
One year; AI usage allowance to confirm
30-day policy
Planned 30-day course try-out period. Refund eligibility and request process still to confirm; this preview does not promise a free trial or money-back guarantee.

A few things you might be wondering

Before
you jump in.

Do I need to know exactly what career I want?

No. We start with a vision, your values, and the kinds of work and environments that sound interesting to you. You don’t need a perfect answer. You need enough direction to start exploring—and something to compare opportunities against.

What if my experience is mostly campus jobs and clubs?

That gives us something to work with. Have you trained someone? Managed a project? Organized an event? Worked with customers? We’ll build an Experience Inventory and look for the skills and results underneath the job titles. We use what you actually did; we don’t invent a different background.

Can’t I just use AI to help with all of this?

You can use AI, and we do. TCBF gives you a particular process to follow, examples of what good looks like, and tools that connect each step. Your targets inform your resume. Your experience becomes your interview stories. Your wins give you material for the next move. That connected approach is what you’re learning here.

I’m graduating soon—or I already did. Is it too late?

Start where you are. We’ll use your situation, your experience, and the opportunities available to you to build the next steps. You’re not trying to recreate somebody else’s college timeline.

How does the course work, and how long does it take?

Watch a short lesson, then put it into practice with the matching tools and Uncle John. Bring your own experience, work through the questions, and edit the result. The real investment is in research, writing and practice—not just pressing play. Lessons live in Thinkific and practice with Uncle John takes place in the separate app. The planned purchase includes one year of course and app access. Final access instructions and the AI allowance will be confirmed before enrollment opens.

The final lesson runtime will be added after recording. This preview does not assume a typical student completion time.

Is this a done-for-you resume service?

No. You’re building your own system with guidance, examples, and tools. The goal is for you to understand why the application works, talk about it in the interview, and use the process again when your career changes.

You don’t have to piece it together alone.

The system can be learned.
Running it is on you.

You’ve got somewhere you want to go. Let’s work backward and take the first step.

Start My Breakthrough
FOUNDER VIDEO / RECORDING SLOT

“So what?”

No video is attached to this mockup. This is a draft transcript for Annie’s recording, not a prerecorded video.

That’s what a McKinsey alum at my school asked me after reading my resume.

I’d already rewritten it over and over. My uncle had me using their words, quantifying everything. And it still didn’t answer that question.

Hi, I’m Annie, and I created The Career Breakthrough Formula.

I was a liberal arts econ major. I went to good schools. And I still sent out application after application, email after email, and heard nothing back.

What I figured out, slowly, is that it takes a good resume. But it takes more than that. You have to know where you’re going. You have to reach out. And you have to follow up.

And honestly, my vision back then was pretty simple. I wanted to make enough money to pay off my student loans. But once I knew that, I could work backward to where an econ major fits. For me, that was sales.

The hardest part was that I didn’t have many people to ask. I had my uncle. A lot of students don’t have anyone.

So this course is the playbook I had to piece together myself. Figuring out what you want. Finding the roles that fit. A resume that answers “so what.” Interviews. The follow-up. And your first 90 days on the job.

And my uncle’s in here, too. Uncle John is your AI course companion when you need help working through the material.

I get straight to the point, so let’s get going. I’ll see you inside.

DESIGN PREVIEW

Checkout goes here.

This button is intentionally inactive as a purchase flow. Nothing has been purchased, reserved, or submitted.

The proposed $297 price is not a live offer. The plan is $297 for one year of Thinkific course and Uncle John app access. The AI allowance and the exact 30-day refund policy still need confirmation. The pending details are collected in the offer section.

Enrollment stays disconnected until the offer details and the course-to-app access journey are approved.

BEFORE PUBLICATION

Page placeholder

No form, payment processor, analytics service, AI connection, or personal-data collection is enabled in this preview. The page references Google Fonts when online.